UHV SBDC brings back online media
Victoria AdvocateUHV SBDC brings back online media advertising workshop seriesVictoria AdvocateOutburst Advertising owner Cheryl Johnson along with the UHV SBDC organized last year's series and will do the same this year. Because there are so many marketing options for small businesses, series workshops will have a broad range of topics from ...and more »
Posted on 22 July 2017 | 8:04 pm
Five Brands That Have Humongous Movie
TVOvermindFive Brands That Have Humongous Movie Advertising BudgetsTVOvermindAdvertising seems like it's everywhere and must cost pennies on the dollar for the amount of saturation that it receives in the media. It also seems likely to many that if people want something they're going to get it because they want it, not because ...and more »
Posted on 22 July 2017 | 4:17 am
In advertising, marketing diversity needs a
Tampabay.comIn advertising, marketing diversity needs a boost in Tampa Bay ...Tampabay.comFrom left, Swim Digital marketing owner Trimeka Benjamin discusses the broad lack of diversity in advertising and marketing with 22 Squared copywriter Luke ...and more »
Posted on 21 July 2017 | 8:03 pm
Seven Agency Groups Make the Cut for
AdAge.com (blog)Seven Agency Groups Make the Cut for McDonald's Local AdvertisingAdAge.com (blog)Previously, about 60 agencies handled local advertising for nearly 200 cooperative groups across the country. Now it appears that just seven agencies will handle the load going forward. They'll be working with a smaller number of co-ops, perhaps fewer ...
Posted on 21 July 2017 | 2:47 pm
Advertising Study Proves Naked Women Don't
BustleAdvertising Study Proves Naked Women Don't Actually Sell CheeseburgersBustleEven if you know almost nothing about the advertising industry, you've heard the saying that "sex sells" — and you know exactly what it means. Sexualized images (usually of women) are regularly used to promote everything from cars to perfume, and ...
Posted on 21 July 2017 | 1:41 pm
SPONSOR MESSAGE: Guide To Social Advertising
Social advertising challenges a brand to think differently about both social engagement and advertising. It requires marketers to appeal to the prospect in new ways. This Grande Guide from Oracle Eloqua is about advertising in the social media sphere- what ...
Posted on 27 August 2015 | 4:51 am
More Advertising Opportunities Come to
On Thursday, Growmobile — Perion’s social and mobile marketing division — announced the support of Instagram advertising through its mobile user acquisition platform. Growmobile was one of the first Facebook Marketing Partners to receive early access ...
Posted on 27 August 2015 | 3:11 am
AT&T Tries Injecting Extra Online
Users browsing the web through one of AT&T's WiFi hotspots recently may have noticed a few extra ads online. The company was using its WiFi service to inject ads on top of those that websites already run, according to Stanford University computer science ...
Posted on 27 August 2015 | 2:50 am
BuzzFeed in first global advertising deal
Deal, worth tens of millions of dollars, will give WPP agencies and clients unprecedented access to the digital news organisation BuzzFeed has entered the big leagues of advertising, striking its first global agency deal with Sir Martin Sorrell’s WPP ...
Posted on 27 August 2015 | 2:14 am
UK's Advertising Authority Brings Down Its
The Advertising Standards Authority (ASA), the UK's independent regulator for advertising across all media, has recently taken an interesting stance on some F2P tactics when it ruled that the way some F2P games directly pressure children to make in-game ...
Posted on 27 August 2015 | 2:04 am